VR/AR startups to keep an eye on in 2023

Nov 11, 2023

Member-only story

Yulia Lápicus

Follow

--

Share

The global VR/AR market is expected to grow at an impressive rate. It was worth $31.49 billion in 2022 and is predicted to grow by 38.31% each year and reach $220.5 billion by 2028, according to Industry Research.

For those passionate about technology and innovation, staying updated on the XR startup landscape is like witnessing the future in real time. With this in mind, I’ve curated a list of promising AR/VR/MR startups that reflect the present state of the technology.

Immersal is building world-leading spatial mapping and visual positioning tools — the foundation of the metaverse.

Founded in 2015 and headquartered in Helsinki, Finland, Immersal has developed AR solutions that allow for the merging of digital and physical realities through their advancements in spatial mapping and visual positioning. By 2021, Immersal had become part of Hexagon, a global leader in digital reality solutions.

The company’s AR solutions have potential applications across various sectors, from entertainment and gaming to business solutions like training, maintenance, and navigation. By 2021, Immersal had become part of Hexagon, a global leader in digital reality solutions.

Immersal provides tools to map large areas such as factories, warehouses, and engine rooms, which can then be augmented with a plethora of information. From safety guidelines to intricate details about machinery or real-time data from your systems, the potential applications are boundless.